Session 8: Why Your UVP Matters

So, I already know what makes me different. Cool. Why does it matter? How can I use that to make my organization better? What does it have to do with strategic alignment?

Think that could have implications on your business?

Session 7: What is UVP?

Do you know your UVP? Do you even know what a UVP is? If not, you’re missing out on leveraging a competitive advantage.

It’s not hard, and can be incredibly useful for you.

Session 3: Clarifying Your Competitive Advantage

What do you do better than anyone else in your space? What makes you unique?

It’s imperative that you are able to understand your competitive advantage. Are you going to be a Yahoo or a Google?