Have you ever used that phrase, “because I can…” to justify something? You’ve probably done it dozens of times, but hopefully not within your business.
Do you know the purpose of your organization? 100% clarity on why you exist? If not, you’re losing a battle.
Clarity of purpose gives you a framework for your business.
Having a clear objective is one of the highest priorities for our military. It gives everyone a single focus and each member understands their role in accomplishing that singular objective.
Think that could have implications on your business?
I’ve heard people say that strategic alignment sounds like a waste of time, energy, or money for smaller organizations. Not true! Not even close to true.
Strategic alignment is your secret weapon. It is a competitive advantage.