Session 12: Arrow vs. Sword

Have you ever seen a movie with medieval knights fighting? There’s a key lesson we can learn about our businesses from these scenes.

It all comes down to focus.

Session 1: Defining Strategic Alignment

What is strategic alignment? That’s the question that I get asked 90% of the time after my introduction. It’s a big word, with a lot of implications, especially for small, local businesses, but many business owners don’t understand what it is. They think it’s “too corporate” for a small business.