Session 20: How to Start Tracking Metrics

Metrics? Data? That seems like a lot of effort for a small business. Don’t big corporations do that? I just want to run my business and keep my family happy. Do I really need to track metrics? Yes.

Don’t know where to start? You’re not alone.

In this session, I give you 3 tips on starting to track metrics. This will help you figure out when and where to start tracking data in your organization.

This will help you take the guess work out.

Time tracker:

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Session Notes

It can be pretty daunting to get started with tracking metrics and data within your organization, and I’m going to give you a couple of tips to help you out…

First thing to note is to just start. Don’t keep delaying because “data” is a daunting word. You’re missing out on time that you can’t recover. You just need to pick a place and start reporting and tracking.

Taking metrics within your organization is something that you’ll refine over time. Different measurements, different cycles, etc. The important thing is to pick a place and just start.

The second tip for you about starting to take metrics is where. I personally recommend business owners start with time tracking. Now, this will cause some angst for employees, because they’ll think that if they underperform they’ll be fired. Truth be told, that could be true, but it doesn’t have to be. Just know that you’ll need to field a few questions and concerns when you do this.

The thing I like about time tracking is that it’s a transparent dataset to review. Where people are spending time, how much time it’s taking per task, employees leaving big chunks of time in the middle of the day where productivity is low.

I’ve got a time tracker software that makes this easy (linked below), but you don’t have to do fancy software. You can start with a spreadsheet. It’s simple and effective.

The last tip I’ll leave you with is to give it time before making decisions. Don’t take data for 3 days or a week and start making changes based on that data set. It takes time for data to normalize.

I know that sounds pretty big, but it’s simple, really. Whenever you introduce something new in an environment, (like data to your business), there’s a change in productivity. Sometimes good, sometimes bad. What you need is for the novelty of time tracking, or whatever metrics you’re tracking, to wear off. Then you can start seeing better data and tracking trends.

I say no less than 2 weeks of data tracking before starting to look, but the longer the time period, the better representation of “normal” it’ll be.

– Just start.
– Time tracking is transparent
– Give time for novelty to wear off before making decisions

Time tracker:

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